Guest Contributors

  1. Unified Commerce: An Opportunity For Stores
    11/27/2017

    Gone are the days of analog commerce. Today, it’s all about unified commerce and the convergence of sales channels (multichannel, crosschannel, omnichannel…). In this new model, the point of sale and the people play central roles!

  2. Growth Opportunity In Omnichannel For Retailers
    11/10/2017

    More than halfway through 2017, sales have been swift for retailers, thanks largely to the variety of avenues through which consumers can buy. In July, for example, retail sales rose 3.5 percent year-over-year, according to the National Retail Federation. Additionally, online sales rose an unadjusted 11.4 percent during the same period.

  3. How I Learned To Stop Worrying And Love The Unsubscribe
    11/10/2017

    When did “unsubscribe” become such a dirty word for marketers?

  4. Why Gas Stations And Convenience Stores Need To Get Ready For The 2020 EMV Deadline
    11/8/2017

    Though the deadline is a few years away, gas stations and their owners need to be working towards EMV compliance sooner rather than later.

  5. 3 Reasons To Consider A Cross-Border Marketplace Strategy
    11/6/2017

    A strong marketplace ecommerce strategy is especially important for brands that are entering new markets for the first time. Here are three reasons why.

  6. CPG Distribution Services: Lean On 3PLs To Compete And Win
    11/2/2017

    When it comes to pricing, promotion, and consumer goods distribution services, the pinch that brands have felt from retailers in recent years is only getting tighter. As retailers themselves feel pressure to lower prices and offer service upgrades to remain competitive against eCommerce giants like Amazon, that pressure is passed down to their already-stretched suppliers.

  7. 5 Ways Retailers Can Boost Their Email Marketing ROI
    10/16/2017

    The holidays are approaching and smart retailers know email is an effective channel for reaching customers. In terms of ROI, email is the most effective marketing channel, generating an average of $38 for every dollar spent. And consumers consistently rate email as the top channel for brand communications — regardless of age. From millennials to Baby Boomers, a majority of consumers prefer email.

  8. The Brave New World Of Autonomous Transportation
    10/13/2017

    The mere mention of autonomous transportation still evokes images from sci-fi movies for some people. However, the reality is that this concept is not pie-in-the-sky talk — it’s really here. And it won’t be long before it’s mainstream. In fact, PwC’s 2017 Commercial Transportation Trends report revealed that 2016 was a breakout year for new technologies in the commercial transport industry, even while many companies still resisted them.

  9. 4 Ways An Integrator Can Make Your Business Automation Experience Better
    10/13/2017

    According to the 2015 Manufacturing Report by Illinois-based accounting firm Sikich LLP, 53% of those polled are still using manual processes to measure key performance indicators (KPIs). Eleven percent of survey respondents reported using custom built/legacy applications to monitor their KPIs, and only 26% are using an ERP (enterprise resource planning) solution. So, if you’re reading this and your company still isn’t too far down the automation spectrum, it may offer some consolation knowing you’re in good company.

  10. Ergonomics: The Overlooked Productivity Stealer In Your Warehouse
    10/13/2017

    When looking for ways to optimize productivity in a warehouse or DC, often the emphasis is on time- and labor-saving features and functions of hardware and software with less attention given to ergonomics, which is the study of people’s efficiency in their working environment. Unless your company plans to run a totally automated warehouse, it’s important to look beyond equipment speeds and feeds and consider ergonomic factors, such as equipment design and feel and the workflows employees follow to complete their daily tasks. A few tweaks could make a world of difference not just in productivity, but safety too.